Google To Rival Apple by Further Deepening Ties Among Devices

Alphabet's Google used the annual CES technology conference to showcase upcoming deeper ties among its devices and preview support for unlocking more cars with Android phones. From a report: The enhancements announced Wednesday included more quickly pairing accessories with devices running Google's Android and Chromebook laptop software, unlocking devices with Google software via smartwatches running Google's Wear OS and sharing content across products. The new features mirror work Apple has done with its software and hardware, an effort that has led consumers to buy more types of Apple devices. The Cupertino, California-based technology giant has long touted its ecosystem as superior to Google's because of tight integration, and now Google is trying to rival that experience.

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